Interiors By Caroline

Award winning interior designer Caroline Flannery wanted to rebrand her business and showcase her more recent work online. She was ranking well in search results but needed to freshen up the website. A major concern was maintaining her strong search results - particularly her ranking in Dublin. The new site was implemented with a clear SEO (Search Engine Optimisation) strategy to not only maintain her ranking but improve it.

We also created a new identity which was based on her classical design style with a strong emphasis on maintaining her personal approach to clients. We renamed the business Interiors by Caroline to keep that personal touch. The identity outputs included a logo, stationary, copper foil business cards, stamper and a portfolio website.

Interiors By Caroline Brand Identity Logo Design by Freelance Graphic Designer Colm McCarthy
Interiors By Caroline Brand Identity favicon Design by Freelance Graphic Designer Colm McCarthy
Interiors By Caroline Brand Identity tags Design by Freelance Graphic Designer Colm McCarthy
Interiors By Caroline Brand Identity Website Typography Design by Freelance Graphic Designer Colm McCarthy
Interiors By Caroline Brand Photography for Website - Clontarf interior image by Ruth Maria Murphy

The website was simple and stripped back to allow the user to focus on the strong imagery. Subtle interactions and transitions were used alongside clean call to actions to help guide the user.

Interiors By Caroline Brand Identity by Freelance Graphic Designer Colm McCarthy cover image
Interiors By Caroline Brand Identity by Freelance Graphic Designer Colm McCarthy thumb image
Interiors By Caroline Brand Identity stationary Design by Freelance Graphic Designer Colm McCarthy
Interiors By Caroline Brand Identity Design website colours by Freelance Graphic Designer Colm McCarthy
Interiors By Caroline Brand Photography for Website - Clontarf interior image by Ruth Maria Murphy
Interiors By Caroline Brand Photography for Website - image by Ruth Maria Murphy

Credits:
Ruth Maria MurphyPhotography & Art Direction

Credits:
Ruth Maria MurphyPhotography & Art Direction

All Projects

DMVF ArchitectsIdentity Design, CMS Website Design & Build, UI/UX Design

Barrows KeepArt direction, Identity Design, Logo, CMS Website Design & Build, UI/UX Design

Rudolf Heltzel: 50 Years in IrelandIdentity Design, Website Design & Build, UI/UX Design

Interiors By CarolineRebrand, Logo, Identity Design, CMS Website Design & Build, UI/UX Design

Rionore&CoConcept Development, Identity Design, Logo Design

© Copyright Colm McCarthy 2018. All rights reserved.